AI Insights · Timothy · October 2023
Top 5 Delivered Meal Kits and Specialty Foods Apps in the UK: Q3 2023 Performance
Explore the performance trends of the top 5 delivered meal kits and specialty foods apps in the UK during Q3 2023, including downloads, revenue, and active users.
In the third quarter of 2023, the delivered meal kits and specialty foods app market in the United Kingdom saw diverse trends across the top five applications. Below is a detailed look at the performance of these apps, based on data from Sensor Tower.
HelloFresh: Meal Kit Delivery saw a significant increase in weekly downloads, peaking at approximately 26K in mid-September, up from around 18K at the start of the quarter. Weekly active users fluctuated slightly, maintaining a range between 146K to 162K throughout the quarter.
Gousto experienced a steady rise in weekly downloads, reaching about 8.4K in mid-September, up from around 4.8K in late June. Weekly active users also showed a positive trend, increasing from 55.7K to 58.4K over the same period.
For Vivino: Buy the Right Wine, weekly revenue showed a notable upward trajectory, starting at $346 in late July and climbing to approximately $1.3K by the end of September. Weekly downloads peaked at around 3.9K in late August, while weekly active users ranged from 16.4K to 21.1K through the quarter.
Green Chef: Healthy Recipes saw a significant increase in weekly downloads, reaching around 2.7K in late August, up from about 860 in late June. The app's weekly active users also grew steadily, peaking at about 9.6K in mid-September.
Finally, Abel & Cole Food Delivery experienced more modest download numbers, peaking at approximately 1.7K in late July but then gradually declining to around 670 by the end of September.
These insights are derived from Sensor Tower data, providing a comprehensive view of the app market dynamics. For more detailed analytics and trends, visit Sensor Tower.
